Smarter Fertility Starts Here
London’s AI-Powered Fertility Clinic
IVF, egg freezing, and fertility assessments personalised through compassion and cutting-edge AI. Welcome to Reproductive Intelligence™.
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Why More Patients Are Choosing Avenues
From advanced AI to warm hospitality, Avenues offers a smarter, more compassionate path to parenthood.
AI-Powered Precision
From Fertility MOT to Embryo selection; The only clinic in the world to offer AI-driven technologies throughout your reproductive journey.
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Proven, Exceptional Outcomes
Live Birth success rates and embryo quality that outperform UK national averages – bringing you closer to your dream family, faster.
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Transparent, All-Inclusive Packages
Fertility treatment with no surprises. Fixed prices, flexible installment plans, and real value across IVF, egg freezing, diagnostics and more.
Compare our packages!
Compassion at Every Step
Expert-led care, human-first hospitality. You’ll feel supported by a team that sees you, hears you, and never treats you like a number.
Meet our team!
Home to FAIR IVF, The UK’s First AI-Powered,
All-Inclusive, No Hidden Cost IVF Packages
Starting From
£2,949Birth rate per collection
67%Fertilisation failure
0%
Explore All FAIR Packages
Who Qualifies?
Affordable IVF Treatment in London with Avenues
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No BMI or Age Cut-Offs -
Clear, Fixed-Priced Packages -
ICSI Included in Every IVF Package -
Medication included in most Packages -
Welcoming All Paths to Parenthood
Fertility Packages That Are
Personal, Transparent, and Fair
Whether you’re exploring IVF, egg freezing, donor options, diagnostics, or just getting started with a fertility assessment, our packages are clearly priced, and fully inclusive.
£2,949
FAIR IVF
The UK’s First AI-Powered, All-Inclusive, No Hidden Cost IVF packages for eligible patients under 35 includes medication.
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£10,179
IVF + ICSI
All inclusive, AI-Powered IVF Package with no age or BMI restrictions!
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£18,949
Impact IVF
All-Inclusive and designed for advanced maternal age or low ovarian reserve. 3 cycles, 1 goal: maximise chance at a baby.
Inclusive Families
Support for solo parents, LGBTQ+, and anyone building a modern family. Includes donor sperm, egg donation, and surrogacy pathways.
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£5,549
Egg Freezing
Clarity, control, medication and 5 years of cryostorage backed by AI. Includes Egg Intelligence™ and robotic storage with TMRW.
Your Journey Starts With a Conversation
Book a free 15-minute call with our hospitality team to ask questions, get guidance, and feel supported.
Book A Free Discovery Call
Meet our Experts!
Book a Fertility Consultation in London
Our industry leading consultants bring decades of experience in advanced reproductive medicine. But they don’t work alone.
Avenues works with 10+ leading fertility specialists across disciplines; from andrology to immunology.
Book Fertility Consultation with a Doctor
Or click here to learn more about our Doctors and their individual expertise.
Results & Recognition
Real Stories. Real Families. Real Joy.
Exceptional IVF
Success Rates
73%
Euploid Embryos Live Birth per patient Across all ages, Average age 40.
Click here to explore our success rates
Changing the Conversation Around Fertility
For national success rate data and guidance on choosing a fertility clinic, please refer to the HFEA’s Choose a Fertility Clinic tool. Please note that success rates alone offer limited insight when comparing clinics, and should be considered alongside other factors such as patient care and treatment options.
The First Clinic Built Around Reproductive Intelligence™
At Avenues, technology isn’t something we’ve added on—it’s the foundation of everything we do. From your first scan to embryo transfer, AI and data-driven tools are woven into every step of your care.
The result? More precision. More personalisation. Better outcomes.
Our Signature Fertility MOT
Reproductive Intelligence Review
Traditional centres rely on manual assessment, which is subjective and captures only a limited snapshot of your fertility potential, missing critical patterns that only AI can detect.
Avenues uses AI to assess the full reproductive picture; eggs, sperm, uterus, hormones, and lifestyle, giving you real, complete, holistic answers.
The right fertility plan starts with understanding every part of your reproductive health so you can achieve your Reproductive Goal with confidence.
3D + AI Ultrasound
Avenues Ovaries + Uterus Intelligence
Our advanced 3D AI pelvic scan offers high-resolution imaging of your uterus and ovaries, helping to guide timing, diagnose potential concerns, and personalise your fertility treatment. It’s the next step in intelligent, tech-enabled reproductive care.
This means clearer insights, earlier answers, and more personalised care.
AI-Powered
Avenues’ Semen Intelligence
At Avenues, we analyse your sperm using a state-of-the-art AI system which ranks single spermatozoa out of a sample under the micro- scope according to an evaluation of their properties.
We harnesses AI to deeply analyse each sperm, uncovering hidden biomarkers of infertility that traditional methods miss.
Our live AI-driven semen assessment during ICSI ensures the healthiest sperm is chosen for every egg, maximising the chance of each egg becoming a baby.
AI-Powered Grading
Avenues’ Egg Intelligence
Avenues’ Egg Intelligence gives you clarity, confidence, and control over your fertility future.
Our AI provides at least a 22% better prediction of egg viability than human assessment.
This means fewer surprises, clearer expectations, and greater confidence in your journey.
AI-Powered Grading
Avenues’ Embryo Intelligence
More than just select—it helps you understand your embryos. Drawing on data from 1,000,000s of embryos, it predicts which embryos have the best chance of implanting.
In just 30 hours, you may know whether an embryo is likely to reach the blastocyst stage. You can follow development in real time from your phone, with expert embryologists explaining each step.
This means fewer surprises, clearer expectations, and greater confidence in your journey.
Stay Connected
PGT-A Genetic Screening
Preimplantation Genetic Testing for Aneuploidy (PGT-A) screens embryos for chromosomal abnormalities before transfer, helping reduce miscarriage risk and improve IVF outcomes. Especially recommended for patients with recurrent miscarriage, advanced maternal age, or previous IVF failure.
Robotic Storage and Tracking
TMRW Cryostorage Technology
Freezing your eggs, embryos, or sperm provides valuable peace of mind for years to come, enabling you to pursue parenthood at a time that best suits you. By preserving your reproductive cells at their current age, you help ensure their quality and viability over time, as the process biologically stops time.
TMRW’s system is purpose-built for storing eggs & embryos, offering a new standard of care in fertility preservation. thousands of daily checks to ensure optimal storage conditions.
Avenues is proud to be the first clinic in the UK fully operational with the TMRW Robot, a state-of-the-art cryogenic storage technology that enhances the safety, precision, and reliability of the cryopreservation process.
Click here for more detailed information on the TMRW Life Sciences cryostorage system.
Stay Connected
The Avenues Patient App
The Avenues App puts your fertility journey right at your fingertips. Your Reproductive Intelligence passport.
Book appointments, manage your medications, track your finances, access real-time updates, connect with experts directly 24/7, & track your reproductive health all in one place.
Our Signature Fertility MOT
Reproductive Intelligence Review
Traditional centres rely on manual assessment, which is subjective and captures only a limited snapshot of your fertility potential, missing critical patterns that only AI can detect.
Avenues uses AI to assess the full reproductive picture; eggs, sperm, uterus, hormones, and lifestyle, giving you real, complete, holistic answers.
The right fertility plan starts with understanding every part of your reproductive health so you can achieve your Reproductive Goal with confidence.
3D + AI Ultrasound
Avenues Ovaries + Uterus Intelligence
Our advanced 3D AI pelvic scan offers high-resolution imaging of your uterus and ovaries, helping to guide timing, diagnose potential concerns, and personalise your fertility treatment. It’s the next step in intelligent, tech-enabled reproductive care.
This means clearer insights, earlier answers, and more personalised care.
AI-Powered
Avenues’ Semen Intelligence
At Avenues, we analyse your sperm using a state-of-the-art AI system which ranks single spermatozoa out of a sample under the micro- scope according to an evaluation of their properties.
We harnesses AI to deeply analyse each sperm, uncovering hidden biomarkers of infertility that traditional methods miss.
Our live AI-driven semen assessment during ICSI ensures the healthiest sperm is chosen for every egg, maximising the chance of each egg becoming a baby.
AI-Powered Grading
Avenues’ Egg Intelligence
Avenues’ Egg Intelligence gives you clarity, confidence, and control over your fertility future.
Our AI provides at least a 22% better prediction of egg viability than human assessment.
This means fewer surprises, clearer expectations, and greater confidence in your journey.
AI-Powered Grading
Avenues’ Embryo Intelligence
More than just select—it helps you understand your embryos. Drawing on data from 1,000,000s of embryos, it predicts which embryos have the best chance of implanting.
In just 30 hours, you may know whether an embryo is likely to reach the blastocyst stage. You can follow development in real time from your phone, with expert embryologists explaining each step.
This means fewer surprises, clearer expectations, and greater confidence in your journey.
Stay Connected
PGT-A Genetic Screening
Preimplantation Genetic Testing for Aneuploidy (PGT-A) screens embryos for chromosomal abnormalities before transfer, helping reduce miscarriage risk and improve IVF outcomes. Especially recommended for patients with recurrent miscarriage, advanced maternal age, or previous IVF failure.
Robotic Storage and Tracking
TMRW Cryostorage Technology
Freezing your eggs, embryos, or sperm provides valuable peace of mind for years to come, enabling you to pursue parenthood at a time that best suits you. By preserving your reproductive cells at their current age, you help ensure their quality and viability over time, as the process biologically stops time.
TMRW’s system is purpose-built for storing eggs & embryos, offering a new standard of care in fertility preservation. thousands of daily checks to ensure optimal storage conditions.
Avenues is proud to be the first clinic in the UK fully operational with the TMRW Robot, a state-of-the-art cryogenic storage technology that enhances the safety, precision, and reliability of the cryopreservation process.
Click here for more detailed information on the TMRW Life Sciences cryostorage system.
Stay Connected
The Avenues Patient App
The Avenues App puts your fertility journey right at your fingertips. Your Reproductive Intelligence passport.
Book appointments, manage your medications, track your finances, access real-time updates, connect with experts directly 24/7, & track your reproductive health all in one place.
Where Hospitality Meets
Precision Fertility Care
Just 5 minutes from Euston Station, Avenues is a fertility clinic unlike any other. Under oak-lined walls and towering ficus trees, our space feels more like a boutique hotel than a medical centre – because comfort matters when you’re on this journey.
Behind a glass wall, you’ll see our signature yellow lab in action: one of the most advanced reproductive labs in the world, led by a team of world-class embryologists and powered by AI-driven precision care.
Every smile you meet, from our hospitality team to our nurses and lab experts, is here to help you feel informed, cared for, and completely at ease.
Book A Free 15 Minute Call with our Team
