Redefining what reproductive care can and should be

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Where cutting-edge science meets human compassion

You will never feel like just a number

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Team Avenues is committed to providing personalised care and guidance that respects the uniqueness of your fertility journey, helping you to make confident decisions.

Fertility Assessment

The very fact you're here means you're pro-actively seeking to learn more about your own fertility and plan your reproductive life. We're here to help you make decisions based on data, not chance. Get the peace of mind that comes from knowing your fertility status. From ovarian reserve test (including AMH and follicle count scan) to semen analysis, our consultants will recommend the next step after reviewing your results.

Fertility Treatment

Our fertility specialists will review your recent and previous test results, your personal, family and medical history, and recommend treatment most likely to produce great results for you. Whether it's advanced procedures like IUI, IVF or ICSI, you can rest assured it will be tailored uniquely to you and your specific circumstance, and delivered in a way that reassures you and gives you solid reasons to hope.

Donation Services

Access our diverse and carefully-screened pool of donors, as we help you find your perfect match.

Inclusive Family Building

From supporting our transgender patients through their gender affirmation journey, timing procedures and diagnostic tests to make sure they don’t fall on the Sabbath, supporting patients who want to be single parents by choice, or individuals from the LGBTQI+ community, Avenues respects and celebrates our diversity in all its glorious beauty.

Fertility Preservation

Climate change. Pollution. Microplastics in our food. No wonder people are increasingly worried about preserving their fertility. Freezing and safely storing your eggs, embryos and sperm is no longer just taking control of your reproductive future, it's insurance policy. Freezing your eggs, embryos and sperm gives you the peace of mind knowing when you’re ready to become a parent, you would be able to do so. Quality of frozen eggs does not deteriorate, they stay the same age as when you froze them.

Support Throughout your Journey

Team Avenues understands how challenges with fertility can have an impact on one's wellbeing and mental health, which is why we will support you at every step of your journey - from fitness and wellbeing, counselling, acupuncture, and holistic approach making sure you know we're on this journey together and you have a whole team of people rooting for you Our expert team will suggest lifestyle adjustment to aid your fertility as appropriate, such as engaging in stress-reducing activities, maintaining a healthy weight, avoiding smoking, alcohol, eating healthier, even wearing loose-fitting clothing and avoiding hot tubs where sperm morphology is a concern.

Our Space

Say Hello To Team Avenues

Teams Avenues was hand-picked from across the leading clinics in London and the UK to bring all the best practices (and improve on the worst) to create something disruptive, democratising, empowering.

Meet Our Team

Our Lab

The first thing that strikes you about our lab is how open it is - patients are invited to come up to the glass door and observe our expert team at work. Next you will notice the sheer number of AI-powered sensors capturing and processing immense amount of data, augmenting human decision-making with precise assessment and prediction of embryo development growth. Then you hear show tunes hummed by a passing embryologist who beams at you carrying prepared sperm to be injected in an egg to be fertilised and realise something you thought sterile is so joyous and full of life, and the very thought is comforting.

What makes Avenues special

Outstanding medical success deserves outstanding patient service. From the moment you walk in you are treated like a dear friend.

care plan as unique as you

Not only we take in diagnostic results and your medical history to create a treatment plan our experts think it's most appropriate for you, but we also remember the little things that make all the difference.

patient journey app

See your results as soon as they come back from the lab. Change in dosage? You're immediately notified on your phone.


Avenues is not just a reproductive health centre, it is also hub for research and innovation that benefits the entire fertility community and the people we're all working so hard to help.

team avenues

One of the most heartwarming feedback we had from an early patient was that Avenues felt like "being looked after by friends and family" and that is the highest praise we could get and exactly what we hoped for.

it's all about you

We love, value, and respect everything that makes you you, which is why we go beyond just medical advice. We'll hold your hand, explain what the heck is going on in plain English. We're in this together.

Let's take this journey together.

Get started with a consultation